U.S. Retailer Shuts 250 Stores to Move Online

Women’s apparel chain The Limited has closed all 250 stores and has moved all sales to its online platform, reflecting an increasingly challenging environment for bricks-and-mortar retailers.

“We’re sad to say that all The Limited stores nationwide have officially closed their doors,” the company, which counts jewelry among its products, said in a notice to customers on its website. “But this isn’t goodbye. The styles you love are still available online – we’re just a quick click away, 24 hours a day.”

 

BRON: Rapaport 10-1-2017